When solving a business problem, whether a new or an existing one, a very basic and essential starting point is to identify what your customers need. A Product Design Sprint can help you get answers to critical business questions quickly, through design, prototyping, and testing with real end-users. Use of design thinking helps lower the risks and increase efficiency, successfully bringing products to market:.

• Building a new product? Opt for a 5-day hustle for idea validation and prototype development.
• Reimagining the vision for the growth of an existing product?< Adopt an intensive, 4-week long rediscovery journey with pre-flight analysis, design sprint, iteration sprint & prototype development.

Our goal is to give shape to end-to-end experiences for customers, by focusing on moments that are important during digital, physical, and human interactions, adding value at each touchpoint.

A keen observation of how people interact with products serves as the foundation for the service you plan to launch. We start with doing in-depth ethnographic research, followed by sketching customer journey roadmaps and creating service blueprints that help businesses like you deliver innovative solutions that people love to use at each touchpoint.

• Develop a future-proof & resilient service
• Create designs compliant with Business Process Model and Notation (BPMN)
• Facilitate performance and transactions

We help you build a brand that stands out, one that speaks to your customers and evokes trust in them, one that’s a differentiator. Explore who you truly are at the core, in order to create a presence that connects with your audience across all mediums. Define your brand mission and positioning to give it a unique identity:

• Your brand no longer reflects who you are? Give it a new look & feel with a rebrand and reconnect with your customers.
• Looking to create an authentic brand identity from scratch? Differentiate your company with a unique identity to boost customer acquisition, and increase the number of new & returning users

If you’re experiencing a drop in conversions, high bounce rates, low customer acquisition, or a difficulty in service journey, you’ve landed at the right place. We help you eliminate these problems by assessing your whole product, including user journeys, touchpoints, etc., apply heuristic principles to find gaps and suggest solutions accordingly. Perform different types of design audits to suit your business needs:

• Complete Audit for in-depth analysis
• Express Audit for high-level insights
• Analysis, tests & reports for products & flows

Once you have a developed design prototype, the next step is usability testing. You want to know the user’s journey while using your product, observe their interactions & behavior, see how they move within the flow and where the glitches or roadblocks are. We help you validate your ideas, assumptions, and solutions by taking your product to actual customers, and conducting tests in real-time. Get actionable design inputs for your team, as well as, a Research Insights Report covering user preferences and performance, to:

• Find unbiased, accurate, and direct insights into your product.
• Test the user journey, optimize processes and validate your idea.